Saturday, April 10, 2004

I don't like to link to commercial sites that you'll probably find out about elsewhere anyway, but the Jerry Seinfeld/Superman 5 minute commercial from American Express is golden. It's only available via the web, too, which is an interesting approach: rather than make the consumer watch the commercial, they put it somewhere where the consumer has to do the legwork himself to see it. If it wasn't so quality it wouldn't work, but it is. Click on the film cannister marked "Uniform" to see it.

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